Do you know what an inbound feel leads like? It feels like a 1000 butterflies fluttering in your stomach. A feeling not even 100s of engagements in your posts can compare to.
This seemed like a dream two months ago. But it all changed when I got the 1st inbound lead from my Write For Us platform.
Since then, I went from being a broke college kid to earning $100/month. You deserve to feel that way, too.
Trust me, the wheel keeps on rolling. And no, staring at your inbox, willing some miracle to happen, is not a choice.
You need to lay the groundwork for the magic to happen. Here’s the exact content strategy that gets me inquiry emails every week. The one that will do the same for YOU.
3 Easy Ways to Generate Inbound Leads
Here are three effective ways to generate inbound leads from your quality content:
1) Lead generation From Story posts
First and foremost, you got to spread who you are and what you do.
The best way to do it in a way that stubbornly sticks to the minds of whoever reads it is “STORIES.” This is where you will build
- Trust
- Impressions
- Engagements
Would you buy something from a random stranger on the internet? God forbid, no, right?!
That’s the kind of stuff our moms warned us against when we were kids. So, you must be true to yourself, your personality, and your weird quirks.
They’ve known their entire lives until they feel like you’re a friend. (By THEY, I mean your target audience)
How do you write story posts? No, you don’t just pull up a random story about what cereal you had for breakfast.
You do cunning, targeted storytelling that:
- Evokes emotion
- Shows your personality
- Ends with a lesson for your readers
Because, at the end of the day, no one cares about your sob story. However, they DO CARE if there’s something in it for them.
2) Lead generation From Educational Posts
You have their trust, but it’s worth almost nothing if you can’t use it. Will you trust Professor Lockhart to fix your broken arm? No, unless you want to end up with no bones like Harry.
In the same way, almost no one will trust you with their hard-earned money if they are not sure you know your thing. This is where these posts come in, where you show off your knowledge by sharing:
- Tips and tricks
- How to/ ”How I” guides
- Testimonials and proofs
And cultivate
- Authority
- Engagements
- Loyal community
Now that you have trust and authority, it’s time to play the final card and push your prospects from their timeline to your DMs.
3) Lead Generation From Pitching Post
This is where you clearly state your offer by
-> Solving a specific pain point
-> for a specific audience
-> end with a CTA
Mind you, these posts barely get any engagements because they are laser-targeted and don’t appeal to a large group of people. These are only for the action-takers. The ones truly interested in investing in your offer.
Wrap Up
There you have it! The only content strategy you need to drive casual onlookers scrambling to your inbox. Stick to it consistently, and I guarantee YOU WILL GET RESULTS.